Growth logic varies by category. We don't use generic templates, but tailor solutions to specific supply chain characteristics and consumer decision paths.
3C product lifecycle is short (6-12m). The core challenge is scaling rapidly during the Launch Window and clearing stock before the hype fades.
Oversize products like sofas often have shipping costs >30% of price. Rational consumers require strong trust signals.
High return rates (>20%) due to sizing issues. Multi-color/size variants complicate inventory management.
Liquids/powders are sensitive logistics items. Skincare relies heavily on trust, leading to high CAC.